Wednesday, October 3, 2012

Video: Solange - Losing You


Full disclosure, Solange is Beyonce's younger sister.  It's tempting to paint a picture where nepotism was the sole reason for Solange's career, and there may be a little truth to that, however I think the world is a better place with Solange in it, so nuts to the haters.

She's been bubbling around the fringes of Pop and R&B for a while now, releasing great but under-appreciated tracks like 'Sandcastle Disco'.

That should change with the release of 'Losing you'.  The track is produced by Dev Hynes aka Lightspeed Champion and combines a slower-than-expected beat with a mournful synth to great effect.

This appears to be a new direction for R&B and Pop, a track that is simultaneously large and yet intimate. It's an effect that 80's artists seemed to pull out with outstanding regularity, but has been largely ignored in recent RnB and Pop music in favour of balls-to-the-wall synth tracks and four-four beats.

Solange's voice is cavernous, and yet it's still ethereal and reverberates around the track like it's an empty concert hall.

Lets hope she starts a new revolution.

No comments: